Episode 122 – Jay Nixon wrote The Overweight Mind to help as many people as possible find the best version of themselves.
- Jay Nixon is a certified nutrition specialist, a certified nutrition coach, and certified personal trainer, which are all good to validate him in his line of work. He loves everything to do with fitness and is very active. His new book The Overweight Mind looks at the relationship of the mechanics and psychological (mindset) components of weight loss. He says mechanics is 20% and psychological (mindset) is 80%. We talk about the book, his writing process, where the idea came from, and a lot about effective and long term weight loss.
Where the Book Idea Came From
- One day the title hit me and I knew I had to write the book. It’s not the overweight body or all that stuff, it’s the brain that’s holding people back from achieving the success that want to achieve. The mindset.
My Writing Process
- I took notes in my journal or put notes in my phone and then brainstormed beyond that.
- I believe weight loss is 20% mechanics and 80% psychological (mindset) and most people focus on just the mechanics of long term success of losing weight and they fail. The proof is in the people doing my plan and it totally works.
My Book’s Audience
- It’s for the people who tell me, “I’ve tried everything and nothing works for me.”
What You Do
- We focus on the things you say and your vocabulary use and not just the food you put in your mouth.
- I do’t use the ‘diet’ word in my book, in my practice, and in my work and life. Diets have an end point and a history of failure.
On Why Losing Weight is Important
- Over 1/3 of our population is diabetic or pre-diabetic. The same study also said that this is the first generation of children that will not live as long as their parents.
On Setting Goals
- I’m not the kind of person who allows myself to make excuses. So every day I look at my ‘must’ card and take an actionable step to reach my goal. My must for this book was to have it published by April 30, 2017.
My Best Advice for Struggling Writers
- If writing a book is something that you are unbelievably passionate about and lights your soul on fire, then just put it out there and start.
My Most Rewarding Moment as an Author
- It’s when someone who’s been reading the book tells me that it has helped them make the change that they’ve been trying to make for many years.
On Staying Fit
- Find something you enjoy. It has to light you on fire so you want to go do it.
On Getting Support
- It’s a must to have support for your fitness goals. It’s easier for people to drag you down to their level than for them to come up to your level. You need support and encouragement. I keep people around me who are motivating and uplifting.
On What’s Next
- I’m on a mission to help as many people as humanly possible. I have a goal to help over one million people. My mission is to spread the word that there’s a better way. I believe when you live as your best self, everything changes, not just your weight. I want to speak more, educate more, mentor more, and coach more, to help people find the best version of themselves.
How To Find Me
- Jay’s website for The Overweight Mind
- Jay’s Thrive Fitness Studio website
- Jay’s Facebook page
- Jay’s Instagram page
About Jay from His Amazon Author’s page
- Jay Nixon is a speaker, author, mentor and coach whose mission is to help each and every person achieve their “absolute best self.” He is the owner of the Thrive Fitness Studio in Palm Desert, California and the grateful leader of the Thrive Tribe – a collection of Jay’s current and former clients who work together to improve their health, their fitness, and their lives.
- For over two decades, Jay has helped thousands of people achieve total body transformation through a cohesive combination of fitness, nutrition, and personal development coaching. Jay believes, “If you give people the right tools, education, and support, they can far surpass what they once thought was their maximum potential.” He’s known for his innate ability to get inside someone’s head, helping him/her achieve life-changing results.
- Recognized as a lululemon Ambassador and dubbed by CBS News as, “One of the best fitness and nutrition experts in the business,” Jay has been featured on ABC and FOX, and in Triathlete Magazine. When he’s not working with clients one-on-one, you’ll find him consulting for Fortune 1000 companies in the nutrition and fitness industry. Learn more at www.NixonElite.com.
From My Perspective
- The show’s From My Perspective talks about how we need to think about fitness in our writing by always learning and challenging ourselves.
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